Paula Giraldo Creative
Paula Giraldo is a designer, art director, and creative problem solver living in NYC.
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Noticiasya TV Set

Noticias Ya TV Set
The design achieves a three-dimensional effect with atmospheric perspective using size, interposition of the elements and shading techniques to make the sets look spacious and welcoming.

 
 

Noticiasya – Environmental Graphics Kit
Brand Reputation

I created flexible graphics for the set of Noticiasya, a premier Spanish language online news organization, featuring Emmy award-winning Entravision TV News journalists. The design achieves a three-dimensional effect through the interposition of the elements, while shading techniques give the sets a spacious, welcoming look.

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The mood and atmosphere of the set can be changed simply by projecting lights of different colors on the translucent material.

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