Parsons Master’s Programs
Recruitment and Brand Building
One of the world’s top design schools, Parsons has set the pace in art and design education for more than 100 years. This suite of print and digital materials announced the launch of groundbreaking new master’s programs at Parsons.
Because these pieces were designed before photo assets were available for the new programs, a type-driven design scheme was developed to differentiate each degree, while linking them visually to Parsons and the larger university, The New School.
